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Every CEO or executive director knows that there are things that must be done at the end of the year to leave everything in order in their organization, such as finishing unfinished matters from previous months and planning new activities aimed at the first quarter of next year.

Pre-New Year ...

4 digital marketing events in Colombia that you must attend in 2020
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Are you looking for networking and learning spaces related to online marketing? Check out these 4 digital marketing events in Colombia that you should attend in 2020

1. More Cartagena


+Cartagena is a digital ...

What is the Instagram algorithm and how does it work?

In June 2016, Instagram restructured the way we were used to viewing the content of the people we follow.

This new change consisted of introducing a new Instagram algorithm that filters the content that appears on our main page, now, based on ...

Google My Business: concept, advantages and its importance in Local SEO

If one of your goals is to give your brand a greater presence on the Internet, it's time for you to learn about Google My Business .

A very important tool to increase your positioning within this search engine (SEO) which will ...

Social media engagement rate: what it is and how it is calculated
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Marketing Digital
The engagement rate on social media is an indicator that serves to determine the level of commitment and interaction that an audience or consumer has with published content. Below, learn more about ...

The conversion process within the inbound marketing methodology is made up of three fundamental elements: calls to action , landing pages and thank you pages.

In this article we will explain what thank you pages are and what characteristics you should take into account when designing them.


How ...

Cold email campaigns tend to give good results when you want to attract the attention of a person who is not familiar with your products or services, but who, due to their profile, could be a potential buyer.

Being unsolicited and certainly surprising emails, they run the risk of being sent to the ...

Email marketing workflows: what are they, what are they for and how do they work?
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In the world of email marketing, workflows are sequences of emails that are sent automatically through automated marketing platforms.

Marketing software has tools and options to set up one email after ...

Unicorn companies are rapidly changing the way business is done in Latin America and are having an impact that goes beyond investments and business development, from the way they market themselves and their innovative character, to the very core of their businesses.
They are not only advancing ...

Instagram在其公告博客中提供了有关其内部流程的信息，特别是该平台的算法在 2021 年如何运作。

如果您希望更好地了解 Instagram 算法、决定向用户展示哪些内容以及如何利用它来发挥自己的优势，请继续阅读。


2021 年 Instagram 算法
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Instagram首先指出，他们的流程不是由单一算法定义的，因此“算法”的想法本身有点缺陷。

“Instagram 没有算法来监控人们在应用程序上看到和没有看到的内容。我们使用各种算法、分类器和流程，每种都有其自己的目的。我们希望充分利用您的时间 ...