Airbnb email marketing strategies
There are thousands and thousands of email marketing strategies floating around users' inboxes right now. Yours too. However, not all of them will achieve the stated objective. You just have to think about how many of those emails you have clicked on and which ones have led to a conversion.
And most importantly, ask yourself why those pieces have won you over and why the others have left you indifferent.
Some will have such a basic subject line that they won't even catch your philippines phone directory search attention. Others won't have personalized content , so you'll start to feel that indifference. Then there will be those that have outdated designs that are poorly adapted to other devices, which will leave the brand looking outdated and unprofessional. And unfortunately, some email marketing strategies won't even reach your inbox. Anti-spam filters will put up a barrier to it.
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Email marketing strategies only succeed in achieving their stated objectives when they follow good practices . And this includes creating a database instead of buying it. But also its subsequent segmentation , the automation of messages and, of course, their personalization. Finally, there are the works of art that many brands dare to share. Those pieces that inspire marketing managers on a daily basis.
TABLE OF CONTENTS
Doubts
Inspiration Powerful email marketing strategies
1.- Uber
2.- Cook Smarts
3.- Innocent
4.- Thrive Market
5.- Duffy
6.- Chewy
7.- Bonobos
Doubts
In fact, you have probably encountered situations that lead you and your team to ask the following questions:
Before we move on, are there any examples of this idea that another brand has been able to develop?
Comparison of the company's email marketing strategies with other campaigns from other brands.
Probably, some of these questions have brought you back to square one. And there, you could come up with ideas like:
"You wonder how other companies approach this goal."
“It would be great if you could see examples and case studies from other brands.”
"Is your execution keeping pace with the industry?"
You need examples to inspire your own, to know which copies work best and convey more to each user, to know some key pieces or elements that you might overlook, etc.
Inspiration: Powerful email marketing strategies
You always need some inspiration to improve your work. It's always good to learn from the best email marketing strategies to adapt ideas to your work, improve your content, and even get inspiration regarding design.