Electronic receipt: advantages and production techniques

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By 2023, the anti-waste law will prohibit the systematic printing of receipts regardless of your business activity. The dematerialized receipt is a more ecological alternative to provide proof of purchase to customers, but also a real growth opportunity for businesses. It is also more advantageous for customers. Explanations.

What is a paperless receipt?
A digital receipt is a proof of purchase sent directly to the customer. At the time of purchase, the merchant enters the customer's email address in their cash register software. Once the payment is recorded, the receipt is automatically sent to the consumer electronically: email, SMS or WhatsApp depending on each customer's preference.

After giving their email address or phone number at the checkout, the customer immediately receives their electronic receipt. The receipt is accessible via a clickable link in the body of the email or SMS. Practical!

The advantages of the electronic receipt for the customer
In addition to the certain benefits for the environment (waste of paper, ink used, production of waste, etc.), the introduction of electronic receipts brings several advantages for customers.

Better management of your purchases
The dematerialized ticket is above all practical for the consumer, who no longer has to worry about where he has put his receipt. All his receipts will be kept in his mailbox or in his SMS or WhatsApp inbox : he will thus be able to find them very easily if necessary.

When he wishes to make an exchange or a refund following a purchase, he will no longer be required to provide a paper receipt. With his name, first name, email address and/or telephone number, the brand pakistan whatsapp list will be able to find him in a few clicks in its customer file and complete the transaction.

A daily time saver
Another major advantage: thanks to the dematerialization of the ticket, the customer will be able to renew their order from an e-ticket , which is very practical for recurring purchases!

Easy archiving
For customers who need to keep all their tickets to create expense reports for example, dematerialized tickets present a real advantage. They can store and classify them directly on their smartphone, computer or even on the cloud.

Long-term conservation
The electronic ticket allows you to be sure to keep a record of your purchase , unlike the paper ticket which fades over time, remains fragile and can easily be lost.

The advantages of the electronic receipt for the retailer
The electronic receipt also presents many advantages for retailers, in particular by adding to their customer database.

A daily economy
The digitalization of the receipt allows the merchant to save money since he no longer needs a receipt printer or to buy the rolls of thermal paper that go with it.

An opportunity to increase sales through targeted communication
Thanks to the dematerialization of the ticket, the merchant will be able to enrich its customer database. After asking the customer's consent to receive commercial communications in accordance with the GDPR rules , the merchant can set up emailing and/or SMS marketing campaigns to highlight its products and services.