How much does SEO cost? Price of web positioning
Posted: Sun Dec 22, 2024 8:38 am
The price of SEO is a question that many companies, when considering hiring it, ask themselves. More and more companies know that organic positioning in search engines can be a good source of income in the medium to long term, but they do not know how much they should pay for a good SEO service .
Search engine positioning is a great battle between the all-powerful Google algorithm and a strong competition that will not sit back and do nothing, and will increasingly invest more to be the first on Google pages for the keywords that can give them sales or leads.
In today's society, where immediacy is a determining factor, selling SEO positioning as a product is a complicated task. And talking about its price is a useless idea without knowing a little more about what it is about, what it implies for the SEO professional and its importance for companies.
I want my website on the first canada phone number list page! I want to be above my competition!… These are some of the most common requests from clients, but behind these wishes there is work and time that must be taken into account when defining the price of web positioning .
Join us on an in-depth journey into the value of SEO positioning , a great way to assess this type of work.
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How SEO positioning works
Okay, let’s start from the beginning. Let’s say you’re browsing Google and you search for the term: “ cheap sunglasses ”.
The search engine shows you a series of results related to companies, online stores, websites, etc. offering cheap sunglasses . Like most Internet users, you will most likely access a page located among the top positions or, at least, positioned on the first page of Google results (the so-called SERPs).
That's right! The higher your business ranks, the more likely you are to generate sales.
Let's say it's a pure issue of visibility. We can colloquially define SERPs as the central showcase, the most illuminated and where most people access... if you're inside you'll be able to enjoy the advantages that this entails.
Getting to the first pages of SERPs is like having a store on Gran Via, while not appearing in these searches would be equivalent to having the store in the darkest alley in the city where no one passes by.
Search engine positioning is a great battle between the all-powerful Google algorithm and a strong competition that will not sit back and do nothing, and will increasingly invest more to be the first on Google pages for the keywords that can give them sales or leads.
In today's society, where immediacy is a determining factor, selling SEO positioning as a product is a complicated task. And talking about its price is a useless idea without knowing a little more about what it is about, what it implies for the SEO professional and its importance for companies.
I want my website on the first canada phone number list page! I want to be above my competition!… These are some of the most common requests from clients, but behind these wishes there is work and time that must be taken into account when defining the price of web positioning .
Join us on an in-depth journey into the value of SEO positioning , a great way to assess this type of work.
table of contents [ show ]
How SEO positioning works
Okay, let’s start from the beginning. Let’s say you’re browsing Google and you search for the term: “ cheap sunglasses ”.
The search engine shows you a series of results related to companies, online stores, websites, etc. offering cheap sunglasses . Like most Internet users, you will most likely access a page located among the top positions or, at least, positioned on the first page of Google results (the so-called SERPs).
That's right! The higher your business ranks, the more likely you are to generate sales.
Let's say it's a pure issue of visibility. We can colloquially define SERPs as the central showcase, the most illuminated and where most people access... if you're inside you'll be able to enjoy the advantages that this entails.
Getting to the first pages of SERPs is like having a store on Gran Via, while not appearing in these searches would be equivalent to having the store in the darkest alley in the city where no one passes by.