Mistake #8: Spamming With Broadcast Messages

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Broadcasting messages to a large list repeatedly without personalization or consent will:

Get your number flagged

Annoy potential leads

Decrease brand credibility

What to Do Instead:
Send broadcasts only to contacts who have opted in for updates.

Personalize messages using first names or past behavior.

Limit the frequency to avoid fatigue — value over volume.

Less is more when it comes to effective communication.

Mistake #9: Not Aligning WhatsApp with Other Channels
WhatsApp works best when it’s part of list of switzerland fax number a larger lead generation ecosystem, not the only channel.

Businesses often rely solely on WhatsApp and ignore how it fits into their email, website, and ad funnel.

What to Do Instead:
Add a WhatsApp click-to-chat button on landing pages, email signatures, and social media bios.

Retarget website visitors using WhatsApp chat links.

Sync WhatsApp data with your CRM or email platform for a 360-degree view of the customer.

Omnichannel consistency improves user experience and lead nurturing.