The Fast-food Brand Partnered

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The Important Thing Is That Your Brand Sincerely Wants To Play A Role In Benefiting Society Without Exploiting The Cause Solely To Make More Money.handpicked Related Content: How To Be Purposeful With Your Purpose-driven Content [examples]burger King And #feelyourwayburger King Launched A Cause Marketing Campaign Called #feelyourway On May For Mental Health Awareness Month. With An Organization Focused On The Issue, Mental Health America.the Campaign Definitely Sparked Emotion Among Viewers. For Me, As A Growth Marketer With A Mental Illness, This Campaign Really Hit Home.

Let’s Dissect It And Explore What Burger King Did Right And What bahrain whatsapp number database It Got Quite Wrong. Is The Cause Related To The Brand’s Core Mission?mental Health Is Clearly Not Tied To Burger King’s Core Brand, As Noted By These Twitter Replies:mental Health Is Clearly Not Tied To @burgerking’s Core Brand. It’s The Wrong Cause For Them To Market. @millandashare On Xout Of Curiosity, I Looked At Burger King’s Website To See What It Said Its Mission Was.

I Spotted This Sentence: “our Commitment To Premium Ingredients, Signature Recipes, And Family-friendly Dining Experiences Is What Has Defined Our Brand For More Than Successful Years.”that’s A Great Mission. But For The Cause To Qualify As Being Tied To This Mission, It Would Need To Relate To Fostering An Environment Where Premium Ingredients Can Be Used Or Perhaps Evolving Their Locations To Be More Family Friendly.instead, Burger King Made The Interesting Choice To Go With Mental Health.