Kufunika kwa Masamba Ofikira Maimelo
Ngati kasitomala adina ulalo wa imelo, amatumizidwa ku tsamba lofikira la imelo. Tsambali limakhala ngati khomo losinthira mlendo kukhala mtsogoleri kapena wogulitsa. Tsamba lokhazikika lokonzedwa bwino litha kukhudza kwambiri kupambana kwamakampeni anu otsatsa maimelo, zomwe zimatsogolera kumitengo yosinthika komanso kuchuluka kwa ndalama.
1. Mutu
Mutu ndi chinthu choyamba alendo adzawona akafika patsamba lanu. Onetsetsani kuti ndi zomveka, zachidule, komanso zokopa chidwi. Gwiritsani ntchito mawu ofunikira pamutuwu kuti muwongolere SEO ndikuwonjezera kufunika kwake.
2. Koperani Mokakamiza
Koperani patsamba lanu lofikira pa imelo kuyenera kukhala kokopa komanso kokakamiza. Lankhulani momveka bwino za zabwino zomwe mwapereka komanso zomwe mukufuna kuti alendo achite. Khalani ndi ndime zazifupi ndipo gwiritsani ntchito zipolopolo kutsindika mfundo zazikulu.
3. Kuyitanira kuchitapo kanthu (CTA)
Kuyitanira kuchitapo kanthu ndiye chinthu chofunikira kwambiri patsamba lanu lofikira imelo. Onetsetsani kuti zikumveka bwino ndipo zimauza alendo zoyenera kuchita kenako. Gwiritsani ntchito chilankhulidwe chokhudza kuchitapo kanthu ndikupanga chidziwitso chachangu kuti mulimbikitse kuchitapo kanthu mwachangu.
4. Zowoneka
Gwiritsani ntchito zithunzi ndi makanema apamwamba kwambiri kuti muwongolere tsamba lanu lofikira. Zinthu zowoneka zingathandize kukopa chidwi komanso kuti alendo azichita chidwi. Onetsetsani kuti zithunzi zonse ndi zapadera komanso zogwirizana ndi zomwe mukufuna.
5. Kukhathamiritsa kwa mafoni
Ndi anthu ochulukirachulukira akuyang'ana maimelo awo pazida zam'manja, ndikofunikira kuwonetsetsa kuti tsamba lanu lolowera imelo ndilosavuta kugwiritsa ntchito. Yesani tsamba lanu pazida zosiyanasiyana kuti muwonetsetse kuti likuyankhidwa komanso losavuta kuliyendera.
6. Umboni wa Anthu
Kuphatikizapo maumboni, ndemanga, ndi umboni wokhudzana ndi chikhalidwe cha anthu zingathandize kuti mukhale odalirika komanso odalirika ndi alendo anu. Kuwonetsa malingaliro abwino kuchokera kwa makasitomala okhutira kumalimbikitsa ena kuchitapo kanthu.
7. Kuyesa kwa A / B
Kuti muwongolere tsamba lanu lolowera imelo kuti mupeze zotsatira zabwino, lingalirani zoyesa mayeso a A/B. Yesani zinthu zosiyanasiyana monga mitu, ma CTA, ndi zithunzi kuti muwone zomwe zimagwirizana bwino ndi omvera anu.
Mapeto
Pomaliza, kupanga tsamba lothandizira maimelo ndikofunikira kuti muchite bwino pamakampeni anu otsatsa maimelo. Potsatira malangizo omwe afotokozedwa m'nkhaniyi ndikukhazikitsa njira zabwino, mutha kupanga tsamba lofikira lomwe limayendetsa kutembenuka ndikukulitsa ROI yanu. Kumbukirani kuti nthawi zonse muziwunika ndikuwunika momwe tsamba lanu limayendera kuti mupititse patsogolo ndikukwaniritsa zolinga zanu zamalonda. Pangani tsamba lofikira la imelo lomwe silimangokopa alendo komanso kuwatembenuza kukhala makasitomala okhulupirika. Kupanga kosangalatsa!