How to train in digital technology independently?
Posted: Thu Jan 02, 2025 8:13 am
The list of the best digital training [Free resource to download]
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You can no longer be an entrepreneur and ignore digital technology. Whether you are a traditional entrepreneur or you are running an online business project, it is essential: you must familiarize yourself with web marketing and improve your skills on the subjects that make sense for you and your business. Do you want to strengthen your knowledge on certain subjects related to digital technology: marketing, acquisition, digital culture, data/CRM, emailing, etc.? What are the best digital training courses? Hundreds of training courses are waiting for you. The offer is plentiful, you are spoiled for choice...and that is precisely the problem. How to find your way around? How to compare? How to choose?
This is why we have created a guide for you listing 77 quality training courses to help you find the one that suits you, whether you are a beginner or an experienced professional. For each course, we have gathered the key information: the theme of the course, the organization, the price, whether or not it is covered by the CPF, whether or not a certification is issued, and the duration of the course. This GSheets guide is completely free. We invite you to download it by clicking on the button under the GIF.
continuing education guide
Email *
Want to discover other resources? All our downloadable models
Summary
Why is digital training essential for entrepreneurship?
When you start your business, it is very important that you are sure to master the different aspects that will have an impact on your business. The other solution could be to know how to surround yourself well, but if you are just starting out, you certainly do not have the means at the moment.
Today, almost all the tools you will use to perfect your concept, communicate, find new customers, manage your business or even improve your customer relations are digital tools. This is why training yourself on these tools is an essential aspect of becoming a successful entrepreneur. Here we will detail how digital tools will impact your business, citing the main tools to master.
Finding Customers Using Marketing Tools
Marketing is one of the most important aspects of growing your business. You can build the best product in the world, but if no one knows about it, it's worthless.
By following a digital training, you will obtain the necessary foundations to undertake and in particular to identify your target audience by conducting surveys and questioning your audience. You will also learn how to generate traffic on your site or on your various accounts on social networks.
It is therefore absolutely essential to acquire an in-depth understanding of the different disciplines of digital marketing such as:
Search Engine Optimization (SEO)
Social media campaigns
Conversion Optimization
Content Marketing
Emailing
Here are some examples of tools you will need to master to boost your business:
WordPress – Create your website to give you visibility on the web.
Adwords – Promote your business on Google.
Mailchimp – Create high-performance email campaigns.
Hootsuite – Schedule your social media posts.
Linkedin Sales Navigator – Identify your target customers in B2B.
Optimize your business management
Whether you are starting an e-commerce site or another type of business, knowing how to manage your business healthily is an essential concept. Again, you probably won't be able to afford to hire an accountant right from the start of your business.
If you are going to raise funds, you will need to make estimates of your future activity in order to present them to your future investors. Then, you will need to learn how to raise funds by selling your services or products. Here too, there are digital tools that will allow you to make quotes, obtain payments, generate invoices to ensure optimal monitoring of your activity.
If your business grows and you need to manage a large number of customers at the same time, you will need to use a customer relationship management (CRM) tool, and unsurprisingly, this will also be a digital solution.
Here are some tools to master on these aspects:
Gsuite – Create dashboards to track your activity through the Google suite.
Stripe – Get online payments from your customers.
Qonto or Shine – Make quotes, invoice your customers and get payments from your customers on a single platform.
Pipedrive – Flexible and intuitive CRM to ensure optimal monitoring of your customers and prospects.
Of course, this is not an exhaustive list of all the aspects of your business that you can optimize by following digital training, but we believe these are the most important ones to master in order to effectively launch your business.
seo-agency
Discover the best rated web agencies according to their field
Showcase sites
E-commerce sites
Mobile applications
SEO
Online advertising
Social networks
I discover the best Web Agencies
How to train in digital technology independently?
Learn from industry experts
Entrepreneurship is a universe that involves many disciplines that are constantly evolving. As we have seen previously, marketing and management are areas where a multitude of tools are developing. In this context, staying up to date on new practices and new tools that are being created is absolutely essential.
A good way to stay up to date is to follow the influential figures in the sector on the different social networks available to us today. Of course LinkedIn and Twitter will be the most interesting platforms in this regard, you can also follow hashtags on the topics that interest you in order to stay informed.
Among the characters that count we find the following:
Tim Ferriss and his book “The 4-Hour Workweek”.
Pat Flynn : a blogger, podcaster, author of the website Smart Passive Income .
Neil Patel : Digital Marketing Specialist.
Elon Musk: famous multi-successful entrepreneur.
The content offered by these experts can take different forms: books, podcasts, blogs, videos, don't just follow them on social networks and go and look for this content to deepen your knowledge.
There are media entirely dedicated to entrepreneurship and innovation, such as Maddyness or Usine Digitale in France, and/or to digital marketing tools, such as PME-WEB .
How to find accessible online courses?
Many qualifying training courses and certifications are available via 100% online courses. In terms of digital marketing in particular, many Google and Facebook certifications are valuable both for your CV and for your business creation, because as we mentioned previously, these are skills that you cannot do without to develop your business!
These online courses are very often provided by professionals in the sector who pass on their skills to you via video tutorials and concrete projects. The big advantage of these courses is that they can be followed 100% remotely, which allows you to train alongside your job for example, if you want to acquire new skills before launching into entrepreneurship.
Before choosing your training, try to find out if it is certified or not and if the certificate in question is well authenticated as a professional certificate that will have value for the rest of your career. Clearly, many training courses are available online but they are not equal, far from it. Find out about the value of your training by asking your network for example. You will find in our list of the best training courses a column which indicates if the training is certified or not.
Use user-friendly tools
The many tools that are being developed in digital marketing in particular are increasingly intuitive and easy to use. In order to reduce the learning curve as much as possible, software and SaaS publishers are designing solutions that users can use more and more easily.
In the website design market in particular (CMS), we see that the tools that have seen the biggest growth in terms of market share in recent years are those that are the easiest to use, offering a "turnkey" solution. We are thinking in particular of Wix, a generalist, and Shopify for e-commerce, which offer offers including numerous templates for inspiration and hosting. The trend is therefore towards the democratization of these digital tools that can be used without digital skills.
In addition to being very user-friendly, these tools provide you with important resources via their blog or forums so that the community can find answers to their questions quickly.
The list of continuing digital training: Website creation, Ecommerce, web / digital…
The 5 best training courses – Web / Digital
Body Description by the organization Duration (D) Price
best digital training Digital Campus
Digital Campus
Digital technologies have significantly changed business relationships, marketing strategies and the internal operations of companies. Online spending by companies is constantly increasing. Cross-channel operations are essential, as are issues related to Big Data. In all sectors (tourism, luxury, IT, health, etc.) both nationally and internationally, e-business leads to the recruitment of new employee profiles with dual technical and business skills. 336 On request
best digital training Formaouest
Formawest
In recent years, a new discipline has emerged: Social Selling. We can define it as the art and manner of exploiting social networks to sell (oneself). This approach allows salespeople to be more efficient and agile. And since access to information is given to everyone, their roles are moving towards more advice before and after the sale. In any case, this is the market's expectation, which means that companies and salespeople no longer have a choice but to become 3.0! 90 On request
best Cefim digital training
Cefim
Are you looking for a job that is recruiting? Your computer is your best friend, do code and computer programming appeal to you? Do you like taking on challenges and proposing web applications that meet a client's specifications? Then become a web developer! Web developer is currently one of the most sought-after IT jobs. This is an opportunity to consider a professional retraining project to become a web developer. 1050 On request
best digital training Cegefos
Cegefos
In addition to mastering the basic techniques of Front-end and Back-end design and development with PHP, MySQL, HTML and CSS, the "WEB Development" certification training is distinguished by the acquisition of skills in object-oriented PHP POO development with the Symfony Framework, but also the acquisition of skills in developing rich pages under Angular and NodeJS used by Google APIs and social networks. 427 On request
best digital training Facebook for business
Facebook for Business
Make a difference in the digital marketing world. Become a Facebook Blueprint Certified Specialist. N / A From 150€
The 5 best training courses – Website Creation
Body Description by the organization Duration (D) Price
best digital dawan training
ib training
Creating a website today requires mastering aspects related armenia whatsapp lead to the organization of a project, graphic design and interactive navigation. It is also necessary to be comfortable with the main techniques for managing and building a website. If HTML is the basis of any site project, the addition of CSS combined with the use of JavaScript and DHTML allows you to create effective sites that meet the current standards of the Internet world. 4 1990€ excluding VAT
best digital dawan training
Dawan
Understand what a website is and learn how to create one – discover all the fundamental concepts: HTML, CSS, dynamic pages, SEO, graphic design 3 On request
best digital i-com training
i-com
Training in website creation and management can be broken down into Training/Action. They allow you to get as close as possible to building skills by finalizing on the treatment of real problems or projects. They constitute a remarkable opportunity to train in the combination and mobilization of relevant resources (knowledge, know-how, etc.), to create and implement skills. 3 2100€ excluding VAT
best digital cforpro training
Cforpro
Define, design and learn how to create a website. Learn the essential techniques for setting up and referencing your site. This very practical course is structured around workshops. The tool used is the free and open source CMS WordPress which allows you to easily create and manage an entire website or simply a blog.
You can no longer be an entrepreneur and ignore digital technology. Whether you are a traditional entrepreneur or you are running an online business project, it is essential: you must familiarize yourself with web marketing and improve your skills on the subjects that make sense for you and your business. Do you want to strengthen your knowledge on certain subjects related to digital technology: marketing, acquisition, digital culture, data/CRM, emailing, etc.? What are the best digital training courses? Hundreds of training courses are waiting for you. The offer is plentiful, you are spoiled for choice...and that is precisely the problem. How to find your way around? How to compare? How to choose?
This is why we have created a guide for you listing 77 quality training courses to help you find the one that suits you, whether you are a beginner or an experienced professional. For each course, we have gathered the key information: the theme of the course, the organization, the price, whether or not it is covered by the CPF, whether or not a certification is issued, and the duration of the course. This GSheets guide is completely free. We invite you to download it by clicking on the button under the GIF.
continuing education guide
Email *
Want to discover other resources? All our downloadable models
Summary
Why is digital training essential for entrepreneurship?
When you start your business, it is very important that you are sure to master the different aspects that will have an impact on your business. The other solution could be to know how to surround yourself well, but if you are just starting out, you certainly do not have the means at the moment.
Today, almost all the tools you will use to perfect your concept, communicate, find new customers, manage your business or even improve your customer relations are digital tools. This is why training yourself on these tools is an essential aspect of becoming a successful entrepreneur. Here we will detail how digital tools will impact your business, citing the main tools to master.
Finding Customers Using Marketing Tools
Marketing is one of the most important aspects of growing your business. You can build the best product in the world, but if no one knows about it, it's worthless.
By following a digital training, you will obtain the necessary foundations to undertake and in particular to identify your target audience by conducting surveys and questioning your audience. You will also learn how to generate traffic on your site or on your various accounts on social networks.
It is therefore absolutely essential to acquire an in-depth understanding of the different disciplines of digital marketing such as:
Search Engine Optimization (SEO)
Social media campaigns
Conversion Optimization
Content Marketing
Emailing
Here are some examples of tools you will need to master to boost your business:
WordPress – Create your website to give you visibility on the web.
Adwords – Promote your business on Google.
Mailchimp – Create high-performance email campaigns.
Hootsuite – Schedule your social media posts.
Linkedin Sales Navigator – Identify your target customers in B2B.
Optimize your business management
Whether you are starting an e-commerce site or another type of business, knowing how to manage your business healthily is an essential concept. Again, you probably won't be able to afford to hire an accountant right from the start of your business.
If you are going to raise funds, you will need to make estimates of your future activity in order to present them to your future investors. Then, you will need to learn how to raise funds by selling your services or products. Here too, there are digital tools that will allow you to make quotes, obtain payments, generate invoices to ensure optimal monitoring of your activity.
If your business grows and you need to manage a large number of customers at the same time, you will need to use a customer relationship management (CRM) tool, and unsurprisingly, this will also be a digital solution.
Here are some tools to master on these aspects:
Gsuite – Create dashboards to track your activity through the Google suite.
Stripe – Get online payments from your customers.
Qonto or Shine – Make quotes, invoice your customers and get payments from your customers on a single platform.
Pipedrive – Flexible and intuitive CRM to ensure optimal monitoring of your customers and prospects.
Of course, this is not an exhaustive list of all the aspects of your business that you can optimize by following digital training, but we believe these are the most important ones to master in order to effectively launch your business.
seo-agency
Discover the best rated web agencies according to their field
Showcase sites
E-commerce sites
Mobile applications
SEO
Online advertising
Social networks
I discover the best Web Agencies
How to train in digital technology independently?
Learn from industry experts
Entrepreneurship is a universe that involves many disciplines that are constantly evolving. As we have seen previously, marketing and management are areas where a multitude of tools are developing. In this context, staying up to date on new practices and new tools that are being created is absolutely essential.
A good way to stay up to date is to follow the influential figures in the sector on the different social networks available to us today. Of course LinkedIn and Twitter will be the most interesting platforms in this regard, you can also follow hashtags on the topics that interest you in order to stay informed.
Among the characters that count we find the following:
Tim Ferriss and his book “The 4-Hour Workweek”.
Pat Flynn : a blogger, podcaster, author of the website Smart Passive Income .
Neil Patel : Digital Marketing Specialist.
Elon Musk: famous multi-successful entrepreneur.
The content offered by these experts can take different forms: books, podcasts, blogs, videos, don't just follow them on social networks and go and look for this content to deepen your knowledge.
There are media entirely dedicated to entrepreneurship and innovation, such as Maddyness or Usine Digitale in France, and/or to digital marketing tools, such as PME-WEB .
How to find accessible online courses?
Many qualifying training courses and certifications are available via 100% online courses. In terms of digital marketing in particular, many Google and Facebook certifications are valuable both for your CV and for your business creation, because as we mentioned previously, these are skills that you cannot do without to develop your business!
These online courses are very often provided by professionals in the sector who pass on their skills to you via video tutorials and concrete projects. The big advantage of these courses is that they can be followed 100% remotely, which allows you to train alongside your job for example, if you want to acquire new skills before launching into entrepreneurship.
Before choosing your training, try to find out if it is certified or not and if the certificate in question is well authenticated as a professional certificate that will have value for the rest of your career. Clearly, many training courses are available online but they are not equal, far from it. Find out about the value of your training by asking your network for example. You will find in our list of the best training courses a column which indicates if the training is certified or not.
Use user-friendly tools
The many tools that are being developed in digital marketing in particular are increasingly intuitive and easy to use. In order to reduce the learning curve as much as possible, software and SaaS publishers are designing solutions that users can use more and more easily.
In the website design market in particular (CMS), we see that the tools that have seen the biggest growth in terms of market share in recent years are those that are the easiest to use, offering a "turnkey" solution. We are thinking in particular of Wix, a generalist, and Shopify for e-commerce, which offer offers including numerous templates for inspiration and hosting. The trend is therefore towards the democratization of these digital tools that can be used without digital skills.
In addition to being very user-friendly, these tools provide you with important resources via their blog or forums so that the community can find answers to their questions quickly.
The list of continuing digital training: Website creation, Ecommerce, web / digital…
The 5 best training courses – Web / Digital
Body Description by the organization Duration (D) Price
best digital training Digital Campus
Digital Campus
Digital technologies have significantly changed business relationships, marketing strategies and the internal operations of companies. Online spending by companies is constantly increasing. Cross-channel operations are essential, as are issues related to Big Data. In all sectors (tourism, luxury, IT, health, etc.) both nationally and internationally, e-business leads to the recruitment of new employee profiles with dual technical and business skills. 336 On request
best digital training Formaouest
Formawest
In recent years, a new discipline has emerged: Social Selling. We can define it as the art and manner of exploiting social networks to sell (oneself). This approach allows salespeople to be more efficient and agile. And since access to information is given to everyone, their roles are moving towards more advice before and after the sale. In any case, this is the market's expectation, which means that companies and salespeople no longer have a choice but to become 3.0! 90 On request
best Cefim digital training
Cefim
Are you looking for a job that is recruiting? Your computer is your best friend, do code and computer programming appeal to you? Do you like taking on challenges and proposing web applications that meet a client's specifications? Then become a web developer! Web developer is currently one of the most sought-after IT jobs. This is an opportunity to consider a professional retraining project to become a web developer. 1050 On request
best digital training Cegefos
Cegefos
In addition to mastering the basic techniques of Front-end and Back-end design and development with PHP, MySQL, HTML and CSS, the "WEB Development" certification training is distinguished by the acquisition of skills in object-oriented PHP POO development with the Symfony Framework, but also the acquisition of skills in developing rich pages under Angular and NodeJS used by Google APIs and social networks. 427 On request
best digital training Facebook for business
Facebook for Business
Make a difference in the digital marketing world. Become a Facebook Blueprint Certified Specialist. N / A From 150€
The 5 best training courses – Website Creation
Body Description by the organization Duration (D) Price
best digital dawan training
ib training
Creating a website today requires mastering aspects related armenia whatsapp lead to the organization of a project, graphic design and interactive navigation. It is also necessary to be comfortable with the main techniques for managing and building a website. If HTML is the basis of any site project, the addition of CSS combined with the use of JavaScript and DHTML allows you to create effective sites that meet the current standards of the Internet world. 4 1990€ excluding VAT
best digital dawan training
Dawan
Understand what a website is and learn how to create one – discover all the fundamental concepts: HTML, CSS, dynamic pages, SEO, graphic design 3 On request
best digital i-com training
i-com
Training in website creation and management can be broken down into Training/Action. They allow you to get as close as possible to building skills by finalizing on the treatment of real problems or projects. They constitute a remarkable opportunity to train in the combination and mobilization of relevant resources (knowledge, know-how, etc.), to create and implement skills. 3 2100€ excluding VAT
best digital cforpro training
Cforpro
Define, design and learn how to create a website. Learn the essential techniques for setting up and referencing your site. This very practical course is structured around workshops. The tool used is the free and open source CMS WordPress which allows you to easily create and manage an entire website or simply a blog.