Essential tools for optimizing your online store

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Requires extensive setup, maintenance and security technical expertise
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Now that you’re familiar with the most popular e-commerce platforms, here are some must-use tools to help you optimize your store and increase your conversion rates.

1. Funnel Kit
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FunnelKit is a sales funnel builder specifically designed to increase conversion rates for e-commerce websites. By creating targeted sales funnels, you can guide your website visitors through a specific journey that leads them to a purchase.

We conducted extensive testing of FunnelKit to evaluate its capabilities for ecommerce stores. Feel free to read our FunnelKit review to learn more.

In addition to the sales funnel builder, you can also use FunnelKit Automations. This tool allows you to set up automated marketing campaigns triggered by visitor behavior. For example, you can automatically send follow-up emails after a customer purchases or promotes a new product.

While FunneKit offers a free version, its features are very limited. For example, it is not possible to set up order increases to provide users with additional products to increase the average order value. That’s why we recommend investing in the paid version.

Advantages of FunnelKit:

Pre-made design templates for basic funnel elements
Dynamic offers can personalize upsell suggestions based on the customer’s shopping cart
Split testing feature to optimize your channel for better conversions