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“Analyzing the competition, we realized that we are the fastest video

Posted: Tue Jan 07, 2025 6:13 am
by Bappy10
center in Europe, Latin America and the United States. It takes us an average of 2.5 minutes to verify people through our video calls, when people think it is a long and tedious process ,” Echebarria explains. Speed ​​has become Branddocs’ new obsession; also in the development of new use cases and new markets. To do this, they have created a specific methodology for scaling and addressing new geographies that allows the company to hire at source and have a reach without borders. Therefore, if a French bank plans to attract clients in Taiwan, Branddocs establishes a network of native video agents in the Asian country in just 8 weeks, so that they speak the same language as the target and adapt to both their social behavior and their digital skills . In this way, oman number data the video call will be more satisfactory for the user and more decisive for the company's objectives.

The sum of the human and professional criteria of the video agent in the digital process is defined by Echebarria as the “ emotional intelligence ” of its technology. Feeling that a human accompanies you in real time during a digital transaction, speaking your language, adapting to your digital knowledge, facilitating the process and offering individualized attention and trust, generates an empathy that automated processes cannot achieve. “We must adapt technology so that people understand that they are not talking to robots or other technology, but to people ,” says Saioa, convinced of the boom that humanized technology will have in the coming years.

Another objective of this humanization is to adapt the customer journey to the user's technological knowledge, and thus maximize both their accessibility and their loyalty. A digital native may have no problem carrying out an unassisted or autonomous video identification. However, those who have not grown up with a mobile phone in their hand tend to prefer face-to-face operations on paper, a format that is increasingly outdated as bank branches close day after day. De Lombas also insists on how this humanized technology helps to include the groups most isolated from the digital world: "our technology could also establish a 112 emergency service for the deaf, where they can quickly communicate through sign language with the police, firefighters or hospitals ." And Echebarria concludes: "in the end, the challenge of video calling is to make technology make us feel that this emotional intelligence he.