Speaking to the HRreview, CEO of Neurodiversity in Business (NiB), Dan Harris, explains:
“Businesses around the country are waking up to the enormous benefits that having a neurodiverse workforce can bring to the table.
ring single-mindedness, attention to detail, innovative thinking patterns, dilige russian email address nce and creativity to bear on any number of practical business matters. But they need better support than is currently available."
How to Make your Digital Marketing More Inclusive for Neurodivergent Consumers
Inclusion should exist in every pocket of society. Every person should have access to opportunities, content, experiences, and services, offline and online. As a modern brand, focusing on inclusion will ensure that most people can access what you have to offer. They will benefit and so will you. It’s a win-win situation.Whether your business uses traditional means to determine your marketing budget, follows current trends, or has a custom formula based on specific needs, there is a good chance that more of it will be allocated to digital marketing with each passing year.
In our research into the evolution of marketing, we surveyed over 500 CMOs and learned that 58 percent of them are shifting their budgets from traditional to digital marketing.
Depending on factors such as business type, size, and industry, the actual monetary amount of your digital marketing budget will vary, but you can learn from tips and techniques to optimize spend.
Neurodivergent individuals can
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